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For journalists, partners + PR

The @Cabo press kit

Logos, hero photography, founder bio, stats, and talking points. Everything you need to write about Cabo's luxury travel market — without having to email us first. (But please do email us anyway.)

About

What @Cabo is, in one paragraph

@Cabo (cabo.la) is the luxury concierge platform for Los Cabos. We book and operate 91 private villas, 14 yachts, 36 adventures, and 93 restaurant relationships across Cabo San Lucas, San José del Cabo, the Tourist Corridor, and Mexico's East Cape. Founded in 2018, the company runs on a 24/7 WhatsApp-led model — guests message us once and we handle the rest, from airport pickup to private chef arrangements to last-minute dinner reservations. Our editorial team publishes the most-trafficked English-language content about Baja California Sur: 2,200+ original articles, daily real estate market data, and a 234K+ Instagram audience. We work with industry press on stories about Mexico's luxury travel boom, the post-pandemic Cabo real estate market, and the new wave of operators reshaping the Sea of Cortez.

91

Luxury villas in our portfolio

14

Private yachts in the charter fleet

36

Curated adventures + experiences

93

Restaurants we book tables at

Editorial

2,200+ original Cabo articles, refreshed continuously

Social audience

234,000+ Instagram followers across our brand accounts

Real-time data

Daily scrape of Sotheby's, Snell, Engel & Völkers, Oceanside

The team

Subject-matter experts available for interviews

Full team bios with credentials, areas of expertise, and contact details:

See the whole team

Founder

Jeff Spiegel

Jeff Spiegel, founder of @Cabo

Placeholder · swap with headshot

Jeff Spiegel is the founder of @Cabo (cabo.la), the luxury concierge platform serving Los Cabos. Before @Cabo, Jeff built and exited a digital marketing agency serving travel and hospitality brands. He has lived in Cabo San Lucas full-time since 2018 and runs the platform's editorial, operations, and partnership functions personally.

Jeff is available for interviews on Mexico's luxury travel market, the post-pandemic Cabo real estate boom (Costa Palmas, Aman, Four Seasons, Soho House), the Bisbee's Black & Blue economy, and the next wave of operators reshaping Baja California Sur.

Interview requests: press@cabo.la · typically respond within 24 hours

Luxury travelCabo real estateHospitality techYacht charter marketMexico travel boom

Talking points

What we're happy to comment on, on the record

  • @Cabo is the luxury concierge platform for Los Cabos — villas, yachts, restaurants, adventures, weddings, and real estate, all booked through one team.
  • Founded by Jeff Spiegel in 2018, the company operates the largest curated luxury inventory in Baja California Sur: 91 villas, 14 yachts, 36 adventures, and 93 restaurant partnerships.
  • Bookings flow through a 24/7 WhatsApp concierge model that handles vetting, vendor coordination, and on-trip logistics — no resort middleman.
  • Real-time real estate market data is maintained via daily scrape of Sotheby's, Snell, Engel & Völkers, and Oceanside listings — used by buyers, brokers, and trade press.
  • Photography, editorial, and recommendations are 100% original — no stock photos, no AI-generated images, no affiliate links to third-party booking platforms.
  • Headquartered in Cabo San Lucas with field operations across the Cabo Corridor, San José del Cabo, East Cape (Costa Palmas), and the Pacific (Pedregal, Cabo Pacifica).

Brand assets

Logo & brand colors

@Cabo

Primary wordmark · white

@Cabo

Primary wordmark · teal on cream

Teal · primary

#095355

Orange · CTA

#ff7e3e

Amber · accent

#f59e0b

Cream · bg

#f7f5f1

Ink · dark

#0f1f24

White

#ffffff

Need a vector logo (SVG, EPS) or alternative lockup? Email press@cabo.la and we'll send within 24 hours.

Coverage

Recent press

Selected mentions. Email press@cabo.la for more, or to feature us in your next Cabo story.

We're building this list as we go. If we've covered your story, hit us up and we'll add the link.